The Business & Social Network

July 2009 Blog Posts (14)

Shoe Fair in Second Life, Aug 6 - 9

Vendor space still available!

Event sponsored by Grab & Go Giftcard Systems, AFantasy, Kaa Sera Weddings & Invitations, Lipstick Publishing, Shoe Fly Shoes, and Monogram Virtua.

Live performers, Fashion Show, DJs, and much more!

For more info visit:
http://tinyurl.com/shoefair
http://tinyurl.com/vwshoefair

or send a message to anakalia@monogramvirtua.com

Added by Anakalia Catteneo on July 31, 2009 at 1:00pm — No Comments

Calculate how the addressable market size affects your virtual world business model

In the last post we discussed how to calculate the lifetime value (LTV) of a player, and our paid acquisition budget.

This post continues by exploring:

- How to calculate the cost of acquiring a player across several different channels.

- How the addressable market size effects the cost of acquiring players and the affect on bottom line… Continue

Added by Matthew Warneford on July 31, 2009 at 7:38am — No Comments

Calculate how much your virtual world can afford to spend acquiring a new player

Following on from my last post exploring how virtual worlds make money, how much they can expect to make, and the market size, this is the first in a series of articles that will dig into the numbers that drive both the costs and revenues for causal virtual worlds.

In this post I'll explain how to calculate the lifetime value of a player (LTV), and… Continue

Added by Matthew Warneford on July 26, 2009 at 4:14pm — No Comments

Bliss Couture Big Summer Sale/Member Appreciation Sale!

Bliss Couture

21 JULY 2009

FOR IMMEDIATE RELEASE

PR Contact: Annette Wilder, Wilder Public Relations Firm Inc. for Bliss Couture

Re: 10,000 Member Appreciation Sale!

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One of the biggest events to hit the grid for the month of July is Bliss Couture's 10,000 Member Appreciation Sale! This is not just another sale this is "the sale" you don't want to miss. All… Continue

Added by Wilder Public Relations on July 21, 2009 at 1:30pm — No Comments

SL Update

Now the land is back in my possession, I've almost completed developing it.

I've put up 2 galleries, one for my art, one for guest artists. The buildings are the earth mound type, I built them like this so I could use them as part of a BMX type Tiny bike obstacle course.

I've built part of it as a Tiny Jousting and practice area, the main joust run is 70m long by 30m wide and has grandstands etc.

I've added a Tiny jousting shop, where you can kit yourselves out for Tiny… Continue

Added by Ken Walters on July 21, 2009 at 7:52am — 2 Comments

What is a scripting language, and why do casual virtual worlds need one?

The difference between a massively multiplayer game like World of Warcraft and a casual world like Club Penguin is that players either can't or don't want to spend their time leveling up. Casual worlds pull back those traditional MMO dynamics in order to create a game anyone can play.

So how do we keep players engaged without those traditional game mechanics. We believe the key is with a great story or narrative. To create these narratives we need a scripting… Continue

Added by Matthew Warneford on July 18, 2009 at 6:47pm — No Comments

Abuse of VWs

I was annoyed yesterday, 14th July 2009, to find a friend of mine had been ripped off by bots in a land deal. L$44,000 was involved.

I know of bots having gone through XStreet marketplace in the past, and having caused trouble in SL. Yet Lindens don't ban them.

Has anyone else been a victim of financial crime in SL? how does it compare to being ripped off in other VWs?

Added by Ken Walters on July 15, 2009 at 8:12am — No Comments

Moon Landing - Fact or Fraud?

40 years ago the world watched on in amazement as NASA landed two men on the moon for that famous, “giant leap for mankind”. But to this day, there are still many who believe it never actually happened. On Life On Line, we meet a leading skeptic, who reviews the evidence and tries to settle the matter once and for all.

The Relay For Life is an annual fundraiser in support of cancer research. It happens in cyberspace too. The organizer for the Relay in the… Continue

Added by Steve Cropper on July 14, 2009 at 8:30pm — No Comments

How do virtual worlds make money, how big is the market, and how much money do they make?

I've tried to answer these three questions in a recent blog post that I'm hoping could well be useful to others in the group: http://dubitplatform.com/blog/2009/7/12/how-do-virtual-worlds-make-money-how-big-is-the-market-and-h.html

The post is a summary some of the market information we at Dubit (… Continue

Added by Matthew Warneford on July 12, 2009 at 5:22pm — 2 Comments

SUPERMODELS coming to orchard virtual in Virtual Singapore - Twinity

Supermodelme.TV on Facebook

Added by Andrew Peters on July 11, 2009 at 4:31pm — No Comments

Sigma Eta Tau Ladies' Society Registration Open Now!

Sigma Eta Tau (*ΣΗΤ*) Ladies' Society

4 JULY 2009

FOR IMMEDIATE RELEASE

PR Contact: Annette Wilder, Wilder Public Relations Firm Inc. for Sigma Eta Tau

Re: Open Registration

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Starting now is the registration for Sigma Eta Tau (*ΣΗΤ*) Ladies' Society. Here is some information about the group and if Sigma Eta Tau… Continue

Added by Wilder Public Relations on July 5, 2009 at 12:59am — No Comments

MISS BLISS COUTURE 2010

Bliss Couture

3 JULY 2009

FOR IMMEDIATE RELEASE

PR Contact: Annette Wilder, Wilder Public Relations Firm Inc. for Bliss Couture

Re: Miss Bliss Couture 2010

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Would you like to win $10,000L, be seen as the "face" for a top clothing brand, and be featured in one of SL's most prominent magazines? If so read on to find out how this can be… Continue

Added by Wilder Public Relations on July 4, 2009 at 3:00pm — No Comments

Monad

View more Gaming screenshots on WeGame.

Added by Jazz9ometeotl Loon on July 2, 2009 at 3:17pm — No Comments

Life On Line 10 - Farewell Michael Jackson. Hello Online Fashion

The world was shocked by the recent death of Michael Jackson. We remember him on the show and look back over a remarkable career.

Fashion is a favourite obsession for millions of people the world over and in virtual worlds too! Fashion expert Scarlett Niven explains why and previews a new virtual world dedicated to fashion, Frenzoo.com.

A company’s good name is worth its weight in gold but many companies promise the earth in advertising but don’t… Continue

Added by Steve Cropper on July 1, 2009 at 10:30pm — 1 Comment