The Business & Social Network
-
Matthew Warneford
- Male
- United Kingdom
- Share
- Blog Posts (10)
- Discussions
- Events
- Groups (2)
- Photos (4)
- Photo Albums (1)
- Videos
Matthew Warneford's Page
Gifts Received
Matthew Warneford has not received any gifts yet
Latest Activity
We've been pretty quiet on the blog for the last two months. But, don't panic, we've not been kidnapped, we've just been busy launching a new virtual world for girls, Brit Chicks!
The launch has gone great. In the 3 shorts weeks since opening the...
How about this --5 almost exactly the same items costing 2 cents to 3 cents ---so I spend 10 minutes hunting catalog pages to find cheepest of 5 -- so 10 minutes of work is worth to me $6 and I take that time to save 1 cent
There must be something...
Thanks for clarifying Cecil. I think we agree that intangibles have value. Through our research with parents we have found that there is a significant disconnect - they have trouble understand why they should pay for their children to buy virtual ...
I suppose I took your initial question about how people find it strange to value something that "doesn't even exist" is a strange question if people already pay to experience ideas that don't really exist. These ideas exist on tangible delivery it...
I'm not sure I follow Cecil - In the post (link here) I've tried to explain why I think people do spend money on virtual items.
I'm not suggesting we ignore virtual goods, but by understand the players motives we can start to optimize our strateg...
Well, ideas don't really exist either. Should we just ignore them?
To many adults (and parents!) the very idea of spending money on virtual goods seems strange and even unsustainable; why would anyone spend money on a digital T-Shirt, it doesn't even exist!
In this post I'm going to try and answer that question.
Want to know how virtual worlds make money? What are the hosting and moderation costs? How to balance paid customer acquisition against viral growth? And how all these variables interact?
Then check out this post, and download the spreadsheet.
M...
Profile Information
- Title/Affiliation:
- CTP @ DubitLimited: Virtual Word Platform
- Location:
- England, UK
- Website:
- http://dubitplatform.com
- Website2:
- http://dubitplatform.com/showcase/
- Skype Contact:
- matthew.warneford
- Preferred Virtual Worlds:
- Casual browser based
About Me
Hi - I'm CTO of Dubit (http://dubitplatform.com), we're developing a virtual world platform designed for creatives.
The Dubit Platform 2.0 is a group of technologies and tools for rapidly developing browser based virtual worlds. We've taken our experiences developing our own world in 1999, and worlds for customers, BSkyB, Motorola, and Cartoon Network, and wrapped it all up into one powerful package.
Contained with the platform are a suite of core features, including customizable avatars, rooms, friends lists, moderation tools, shops, private rooms, payment gateways, chat filtering, scaling, and loads more.
Unique to the Dubit Platform are the tools for creating social activities within the chat rooms, including multiplayer games, quests, narratives, and puzzles. Unlike mini games, these activities happen inside the world, they encourage players to work together, give them reasons to talk, and help them make new friends.
Looking forward to hearing from you all!
The Dubit Platform 2.0 is a group of technologies and tools for rapidly developing browser based virtual worlds. We've taken our experiences developing our own world in 1999, and worlds for customers, BSkyB, Motorola, and Cartoon Network, and wrapped it all up into one powerful package.
Contained with the platform are a suite of core features, including customizable avatars, rooms, friends lists, moderation tools, shops, private rooms, payment gateways, chat filtering, scaling, and loads more.
Unique to the Dubit Platform are the tools for creating social activities within the chat rooms, including multiplayer games, quests, narratives, and puzzles. Unlike mini games, these activities happen inside the world, they encourage players to work together, give them reasons to talk, and help them make new friends.
Looking forward to hearing from you all!
Matthew Warneford's Photos
Matthew Warneford's Blog
What are players doing in a three week old virtual world?
We've been pretty quiet on the blog for the last two months. But, don't panic, we've not been kidnapped, we've just been busy launching a new virtual world for girls, Brit Chicks!
The launch has gone great. In the 3 shorts weeks since opening the doors the world has already attracted over 55,000 players who have cumulatively spent more than 4 years in the world!
I thought it would be fun to share what these 55,000 people have been up to. And,… Continue
The launch has gone great. In the 3 shorts weeks since opening the doors the world has already attracted over 55,000 players who have cumulatively spent more than 4 years in the world!
I thought it would be fun to share what these 55,000 people have been up to. And,… Continue
Posted on October 26, 2009 at 1:26pm —
Why would anyone buy a virtual T-Shirt?!
To many adults (and parents!) the very idea of spending money on virtual goods seems strange and even unsustainable; why would anyone spend money on a digital T-Shirt, it doesn't even exist!
In this post I'm going to try and answer that question.
In this post I'm going to try and answer that question.
Posted on September 5, 2009 at 5:13am — 5 Comments
Template virtual world (or freemium) business model, spreadsheet included!
Want to know how virtual worlds make money? What are the hosting and moderation costs? How to balance paid customer acquisition against viral growth? And how all these variables interact?
Then check out this post, and download the spreadsheet.
Matthew Warneford
Then check out this post, and download the spreadsheet.
Matthew Warneford
Posted on August 31, 2009 at 9:54am —
How much does it cost to moderate a virtual world?
We're now onto the less exciting part of our business model, costs. In this post we'll develop a model for estimating how much time (and money) you can expect to spend moderating, supporting, and keeping your community safe. While this post is focused on virtual worlds, by tweaking the numbers it can be applied to any online community.
Read the full post here
Matt… Continue
Read the full post here
Matt… Continue
Posted on August 23, 2009 at 12:28pm —
Your business plan needs hosting costs, start by modeling your virtual world visits per hour
Your virtual world hosting costs are driven by the peak number of visitors per hour; you need enough server hardware to cope with this maximum volume of traffic.
Using the spreadsheet developed in this post you'll be able to estimate your peak visits per hour, page views per second, and therefore the hosting costs for your business plan.
Read the article… Continue
Using the spreadsheet developed in this post you'll be able to estimate your peak visits per hour, page views per second, and therefore the hosting costs for your business plan.
Read the article… Continue
Posted on August 15, 2009 at 12:58pm —
Comment Wall (2 comments)
- At 6:16am on May 16, 2008,
Edita said… - Hello Matthew and a very warm welcome to you!
- At 3:49am on May 16, 2008,
Tia Carr Williams said…
- Glad to see your initiative with the British Museum...
Sign in
Badge
AVW Blogs Widget
AVW Member Poll
Virtual Leadership
The Association of Virtual Worlds provides leadership through an advisory board, member committees, publishing activities, educational programs, special projects, and other collaborative activities. To learn more and get involved click here.
© 2009 Created by Edita
